Dubai UAE - Dubai World Game Expo an event organized by Index Conferences and Exhibition and the China Digital Entertainment Expo Conference (China Joy) has announced their strategic partnership, which is aimed to attain the objectives of strengthening and promoting Dubai and China’s emerging video game industry. The alliance also intends to leverage their combined experience across different sectors with parallel opportunities creating leads to business ventures.

The biggest and the sole event for digital games in the Middle East the Dubai World Game Expo which is happening between 27th to the 29th ofOctober 2009 at the Dubai International Convention & Exhibition Centre. DWGE is designed to be another leading event in the likes of E3 of United States, Tokyo Game Show of Japan and China Joy of China. The inaugural’s attracted more than 10,000 visitors from 44 countries uniquely split into 4,677 trade visitors and 5,663 public visitors.

 Speaking in Game Expo’s behalf , Index Holdings President Mr. Abdul Salam Al Madani,”We are delighted to establish a strategic partnership with China Joy and would also like to take this opportunity to thank the organizers who have established such a unique interactive platform for Digital Entertainment in China.”

Moving on its 7th year China Joy which is slated on the 23rd to the 26th of July 2009, focuses to strengthen domestic game supervision, actively regulate the markets of electronics and internet publications, rigorously fight against piracy in order to encourage and support legal game products, and establish a platform for comprehensive development of Chinese electronic products.

Launched October last year DWGE prides its self in taking a progressive approach to provide its exhibitors the best possible service with extra efforts of helping them fulfill their targets.

Dubbed as the biggest and the only event dedicated to games in the Middle East the 2nd Dubai World Game Expo will again highlight interactive platforms for all participants to enjoy the fusion of cutting-edge games, interactive entertainment, edutainment, infotainment, and business opportunities.

The DWGE 2009 is under the patronage of His Highness Sheikh Majid Bin Mohammed Bin Rashid Al Maktoum, Chairman of Dubai Culture & Arts Authority and partners with the Ministry of Culture, Youth and Community Development – Emirates Science Club, Dubai Convention Bureau, Arabian Anti Piracy Alliance, Dubai Shopping Festival, German Industry and Commerce Office (AHK), China Digital Entertainment Expo & Conference (ChinaJoy), China Game Developers Conference, Italian Video Developers Conference, Taipei Game Show, and Taipei Digital.

Dubai World Game Summit, World Game Championship special events, presentations, and seminars will also be held during the show and every visitor will be absolutely exhilarated to experience in Dubai. The show will uniquely be held in conjunction with the Dubai International Character & Licensing Fair “Character Dubai” and the both game and character show will uniquely attract trade visitors and public. Expand your business in MENA region.